Launch Your Club’s Own PT Academy today
Powered by the Proven 12-Phase System
Trusted by 500+ Fitness Businesses
Give your trainers everything they need to succeed—without building a thing. We handle the content, the setup, and the system. You get the credit.
What This Actually Is
This is your club’s own private education platform for personal trainers.
Set up, branded, and delivered as your internal staff academy—not ours.
We give you the exact same 12-phase business growth system we use inside PT Success Formula, but we package it in your gym’s name, on your web domain, and designed to look like it came from you.
To your trainers, it feels like it’s built by your club.
To your business, it acts like a retention machine.
To us—it’s plug-and-play.
What You Get
You’ll have:
A fully built, gym-branded PT Academy
Hosted on your domain – no tech required
Your logo, your color scheme, your training dashboard
Access to all 12 Phases of the PT Success Formula
Certificates, progress tracking, automation, support – all included
"It looked like something we’d spent months building. But it was done in a week. The PTs were blown away" - Carl, Rise Bootcamps
What Your Trainers Get Access To
This isn’t “trainer onboarding.”
This is real-world business training that makes your PTs more professional, more profitable, and more loyal to your club.
They’ll learn how to:
Build irresistible offers and charge what they’re worth
Set and hit financial targets that increase your club revenue
Generate leads consistently (without begging reception)
Convert prospects into clients without pressure
Deliver a premium experience that keeps clients longer
Automate admin and free up hours
Grow inside your club—not look for the exit
This training doesn’t just make them better PT's
Its makes them better partners to your business.
Why This Works (and Why Clubs Love It)
You want your trainers to stay longer. Perform better. Sell more. And stop acting like freelancers bouncing from lead to lead.
They want growth. You want results. This gives you both.
The PTs feel like they’ve been invested in. You create a clear performance pathway.
And the business benefits from better service, stronger retention, and more revenue per square meter.
We’re not theorists. We’re not influencers.
Rob Trousselot
Business Development Expert
Pioneer of Lijfstijl Coaching, built one of the Netherlands' largest PT franchises. Business coach for 150 fitness locations.
Jon Nasta
Health Club Strategist
Strategic marketing expert behind 3,000+ health club growth campaigns, retention systems, and sales optimisation
Carl Smith
Fitness Industry Consultant
National Fitness Manager, multi-location franchise owner, and trusted consultant for 1,000+ PTs looking to scale up.
Igor Gootjes
Marketing & Sales Specialist
Marketing & sales specialist behind 200+ fitness business growth strategies, funnel systems, and automated client acquisition campaigns for PTs and studio's.
Frank Trousselot
Business Coach
Fellow Pioneer of Lijfstijl Coaching, built one of the Netherlands' largest PT franchises. Seasoned Business coach for over 150 fitness locations & education content creator.
Joe Hall
LMS & Ed Tech
EdTech specialist, designing psychology‑driven digital learning. Blends fitness pedagogy and tech to craft intuitive, results‑focused training experiences.
PRICING
No upfront build.
No software headaches.
No developer invoices.
No “maybe next quarter.
Just a ready-to-rollout PT Academy that makes your business stronger from day one.
You decide how to structure the cost—bill the trainer, cover it yourself, or make it a performance incentive.
However you use it, it pays for itself the moment one PT sells better, retains longer, or stays another year.
THE PROCESS
Step 1: Book a quick demo
Step 2: We brand, build and launch your custom academy
Step 3: You roll it out to your trainers
Step 4: Sit back and watch your PT department level up
No staff time. No tech build. No excuses.
Stop hoping your trainers figure it out.
Stop watching your best PTs outgrow you.
Stop losing revenue to poor pricing, bad systems, and lack of structure.
Create your own PT Academy.
Backed by the system that’s already changed 500+ fitness businesses.
Fully delivered under your name.
This is how smart clubs scale.
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